A seasoned tourism professional, Lorenz has served for more than a decade as the Industry Relations and International Marketing Manager for Travel Michigan and has been responsible for Travel Michigan’s efforts in the areas of international marketing, packaged travel, conventions and meetings, industry relations and sports-event promotion. His responsibilities will now also include heading up the state’s tourism branding and marketing efforts through the award-winning Pure Michigan tourism campaign as well as coordinating overall efforts of the Travel Michigan organization.
Prior to coming to Travel Michigan in October 2002, Lorenz was the Manager of Partnerships and Promotions, for Meijer, Inc. where he was responsible for the facilitation of collaborative marketing programs with key consumer goods manufacturers such as Nabisco, Kraft, Kellogg’s, General Mills, Coca-Cola, Disney and Mattel. Lorenz attended Western Michigan University. He lives in Norton Shores with his wife, Roberta.
“This is an exciting time for our state. The economy continues to come back, our communities are becoming more vibrant and more people are able to see all of the great things our state has to offer in which to live, work and play,” said Steve Arwood, Chief Executive Officer of the MEDC. “I’m confident that Lorenz will continue to find smart, innovative ways to grow the tourism campaign, making all Michiganders proud to call this our home.”
Kline’s Resort 50th Anniversary Party – June 27th
Kline’s Resort on Portage Lake in Three Rivers, MI will be hosting a very special 50th Anniversary party on Saturday, June 27th. Festivities begin at 9 A.M. with a Coffee and Reminisce time. Ribbon cutting will be at Noon. A picnic lunch and concert are from 1 P.M. – 3 P.M. Tickets are $5 in advance and $6 on the day of the event. There will be a sunset cruise at 8:30 P.M. and a bonfire for all to enjoy at 9:30 P.M.
For more information contact Kline’s Resort at:klinesresort@hotmail.com or 269-649-2514
April Motorhome Sales in Michigan Climb Higher
The latest Statistical Surveys, Inc. monthly report shows Michigan motorhome sales increased by 24.6% compared to April 2014 sales figures. Year to date sales have increased by 23.5% with a total number of motorhomes sold at 362 units. Mike Naber, President of Midway RV Center, reports that motorhome sales at his Grand Rapids based RV dealership is the strongest it has been in many years. “We have forecasted sales through October and have made our buying decisions on those forecasts. Customers are coming into our dealership and buying new and used motorhomes as quick as we can get them.” Industry members continue to see strong sales in all areas of RV products and look forward to busy times up to and through the July 4th holiday.
RV/MH Hall of Fame 2015 Induction Dinner
ELKHART, Ind. — The RV/MH Hall of Fame’s Induction Dinner Committee Chairman Mark Wasson (Bluelinx Corporation), reports reservations for the induction dinner honoring the Class of 2015 are running ahead of last year’s reservations. Wasson said, “As of early June 15th more than 153 friends and family of the inductees have registered which is ahead of last year’s record pace of registrations.”
In addition to these reservations, Golf committee chairman Trey Miller is signing up foursomes for the 2015 RV/MH Hall of Fame Golf Classic.
So far 11 companies and individuals have signed on as sponsors for the dinner and golf, according to Darryl Searer, president, RV/MH Hall of Fame (Hall).
This year’s RV/MH Hall of Fame’s annual Induction Dinner will be held on August 3, 2015, at the Hall of Fame’s Event Center in Elkhart, Indiana
Searer said, “With less than 60 days until the event, I urge everyone to sign up early. Seating is on a first-come, first served basis, so the earlier a reservation is received, the best seating location available at that time will be assigned.”
Those being honored in the Class of 2015 include: Bert V. Alanko, MBA Insurance; Patrica A. Fiederer, Latham Oneota Homes; Sherman Goldenberg, RV Business Magazine; Paul E. Hanser, HWH Corporation; Jerry W. James, Franklin Homes, Inc.; Joe Kelly, Iowa Mfg Housing Association; Richard A. Mendlen, Manufactured Housing: Marlene A. Sine, Marlene Sine & Associates, Inc.; Bill Thomas, and Bill Thomas Camper Sales; Robert West, Affordable Community Living.
The evening’s festivities kick off with a cocktail reception at 5:30 p.m., followed by a gala dinner and induction ceremony at 7 p.m. All day Monday the attendees will be able to tour the Hall’s many attractions including the antique unit collection in the museum, library and the GoRVing Hall.
In addition to the Induction ceremony, the 2015 Golf Classic Fundraiser kicks off with a full breakfast at 7 a.m. followed by a shotgun start at 8:30 a.m. and then caps off with a luncheon and awards presentation. This year the golf classic will again be hosted by The Bent Oak Golf Club in Elkhart.
Searer also mentioned that the Hall is seeking sponsors for the various Induction Dinner events as well as for the golf tournament. Searer said, “These sponsorships help the Hall offset the cost of the night’s events and provide additional services.”
The types of Induction Dinner sponsorships* available and costs include:
Platinum — $25,000.00
Diamond — $10,000.00
Gold — $5,000.00
Silver — $2,500.00
Bronze — $1,000.00
Friend of the Hall of Fame Sponsor – $200.00
*All Events may be co-sponsored
To sign up online for the Induction Dinner and Golf Tournament, or to become a sponsor visit: www.rvmhhalloffame.org.
RV/MH Hall of Fame 2015 Induction Dinner
2015 – 2016 MARVAC Camper & RV Shows
2015 Fall Detroit Camper & RV Show – September 30 – October 4
2016 Detroit Camper & RV Show – February 10 – 14
(50th Anniversary!)
2016 Battle Creek Camper & RV Show – February 25 – 28 (NEW DATES)
2016 Flint Camper & RV Show – March 17 – 20
2016 Northwest MI Camper & RV Show – April 1 – 3
2016 Fall Detroit Camper & RV Show – October 5 – 9
RECRUIT A NEW MEMBER!
As a member, you understand the value of MARVAC membership. Spread the word with your contacts and peers in the industry, and help expand our association. A growing MARVAC means greater recognition for the industry, more resources to support member programs, and a stronger voice when advocating issues with state and national legislative members. Click here to download a membership application.
